Over the last several years, I’ve learned a lot as I built my own brand from the ground up. I did it all - sketching, sourcing, scouting factories and eventually showing at Paris, Milan and New York Fashion Weeks. There were wins and losses, but the constant was the support from allies formed along the way. In many ways, that support inspired me to create Hallway.xyz, a digital platform for fashion industry creatives to shape their own narratives.
We need this new platform because our old fashion system is broken. It no longer feels functional or relevant, and brand building and collaboration have become quite challenging. Change can be uncomfortable and disruptive but it is good when you are pouring into it — it’s a vessel we can use as we build bridges to connect to each other. There are some fundamental conversations and questions that need to happen for us to change the course of the fashion industry and encourage growth. Hallway.xyz is the place to have those conversations.
At times in my own journey, I was hesitant to ask certain questions because I was embarrassed to show I didn’t have all the answers. I often found channels such as material suppliers, retail partners, or buyers difficult to navigate. However, as I continued to surround myself with people that really cared and had experience, those doubts disappeared. This is my own realization of how daunting it can be as an independent creative. I eventually developed a tendency to keep these hard-won connections close to my chest, “guarding” the network that I had worked so hard to organize. As I matured both personally and professionally, I realized that this network I had accrued should be shared for good and to help guide others.
I’ve always had a vision of creatives banding together to support one another and build a community. Regardless of where you are in your career, what matters most is your passion about what you do. Are you that creative who is driven to help your peers realize their goals and dreams? This is what Hallway is really about- camaraderie with like-minded creatives who understand the journey, identify with the desire to build something in the fashion world, to be part of a bigger movement.
Together we can realize what our imaginations dare us to achieve.
I look forward to meeting you all at Hallway.xyz.
Founder @ hallway.xyz
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